|About:||:||Uncle Drew||Directed by:||:||Charles Stone III||Produced by:||:||Marty Bowen,Wyck Godfrey||Screenplay by:||:||Jay Longino||Written by:||:||Jay Longino||Starring:||:||Kyrie Irving,Lil Rel Howery,Shaquille O'Neal,Chris Webber,Reggie Miller,Nate Robinson,Lisa Leslie,Erica Ash,J. B. Smoove,Mike Epps,Tiffany Haddish,Nick Kroll||Music by:||:||Christopher Lennertz||Cinematography:||:||Crash||Edited by:||:||Jeff Freeman,Sean Valla||Production company: Summit Entertainment,Temple Hill Entertainment,Pepsi Productions,Lionsgate Films||Release Date:||:||29 June 2018 (USA)||Duration:||:||103 minutes||Country:||:||USA||Language:||:||English||Rating:||:||5.7||Year:||:||2018||Catagory:||:||Comedy | Sport||Also Known As:||:||Tio Drew,Uma Equipa de Loucos,Uncle Drew||Budget:||:||$18 million||Age Restriction:||:||N/A||Box Office:||:||$38.1 million|
Storyline : After draining his life savings to enter a team in the Rucker Classic street ball tournament in Harlem, Dax (Lil Rel Howery) is dealt a series of unfortunate setbacks, including losing his team to his longtime rival (Nick Kroll). Desperate to win the tournament and the cash prize, Dax stumbles upon the man, the myth, the legend UNCLE DREW (NBA All-Star Kyrie Irving) and convinces him to return to the court one more time. The two men embark on a road trip to round up Drew's old basketball squad (Shaquille O'Neal, Chris Webber, Reggie Miller, Nate Robinson, and Lisa Leslie) and prove that a group of septuagenarians can still win the big one. After a successful five years as a fan-favorite digital episodic series, originally conceived by Pepsi, UNCLE DREW, will hit theaters June 29, 2018. UNCLE DREW is a Summit Entertainment release produced by Temple Hill in association with PepsiCo's Creators League Studios.
A basketball flick where prosthetics, energy and corniness abound.
Spawned, bizarrely, by a 2012 Pepsi Max advert, this good-natured get-the-gang-back-on-the-road movie sees 26-year-old NBA star Kyrie Irving reprise his role (and heavy prosthetic makeup) as the fictional Uncle Drew, a geriatric basketball legend capable of slam-dunking with one hand and eating a ham sandwich with the other. Drew and his former teammates are cajoled into picking up the ball again by deadbeat coach Dax (Get Out’s Lil Rey Howrey), discovering that “you miss 100% of the shots you don’t take”. Corniness abounds, but Tiffany Haddish of Girls Trip is a lightning bolt of rambunctious energy as Dax’s shopaholic ex, and there’s an amusing cameo from Shaquille O’Neal as a player nicknamed “Big Fella”. Since you’re here…
… we have a small favour to ask. More people are reading the Guardian than ever but advertising revenues across the media are falling fast. And unlike many news organisations, we haven’t put up a paywall – we want to keep our journalism as open as we can. So you can see why we need to ask for your help.
The Guardian is editorially independent. This is important because it enables us to challenge the powerful, and hold them to account – free from the influence of billionaire owners, politicians or shareholders.
The Guardian’s independent, investigative journalism takes a lot of time, money and hard work to produce. But we do it because we believe our perspective matters – because it might well be your perspective, too.
'Uncle Drew' climbing the ladder of basketball-themed money makers
"Uncle Drew," the movie starring Boston Celtics guard Kyrie Irving, is being considered a hit, doing $33.4 million at the U.S. box office two weeks after its release in theaters.
The comedy, which debuted on June 29, was made on a budget of less than $20 million. By comparison, "Semi-Pro," which starred Will Ferrell as a player-owner of a fictional ABA team, only brought in $33.4 million domestically for the entirety of its run in theaters -- and that came off a reported budget of $55 million.
"We didn't want to hype things up, either internally or externally," said Lou Arbetter, the general manager of PepsiCo Content Studio. The studio was partly responsible for the creation of the "Uncle Drew" character, which generated more than 50 million views of its episodes on YouTube. "But we really loved the characters, Lionsgate did a great job marketing and I think we surprised a lot of people."
Kyrie Irving is pictured at the New York premiere of the comedy "Uncle Drew," which has done well at the U.S. box office against big-budget competitors. Jamie McCarthy/Getty Images
The movie stars Irving, Chris Webber Shaquille O'Neal, Nate Robinson and Lisa Leslie as now-elderly characters who get together for a few more games.
"In order to compete in the summer, you have to cut through the clutter," said David Spitz, president of domestic theatrical distribution for Lionsgate, which produced and distributed the film. "This film does that."
Competing against "Uncle Drew" are big-budget films like "Jurassic World" and "The Incredibles 2." On its opening weekend, "Uncle Drew" finished No. 1 among movies that weren't at least sequels.
Spitz said the movie has received a bump from good word-of-mouth, and that the numbers are especially good on weekdays.
"Many people come thinking it's a basketball movie," Spitz said, "but realize it has much more."
After surpassing "Semi-Pro," the next basketball movie targets, adjusted for inflation, are "Air Bud" ($36 million), "Blue Chips" ($39 million), "Eddie" ($50 million), "Glory Road" ($52 million) and "Hoosiers" ($65 million).
The highest-grossing basketball movie of all time was "Space Jam" starring Michael Jordan, which took in an inflation-adjusted $145 million at the box office.